Inhaltsverzeichnis
- How to write the follow up pitch email
- Alison Haigh on her unusual start in graphic design and why honesty is better for everyone in the creative industries
If you’re not sure about what a feature is, I suggest you read my previous post –how to get a link in Forbes– where I have explained in details the difference among placements. You may be reinterpreting stud earrings while she’s really looking for new concepts in chandeliers. Readers know that each story is carefully vetted by the editors and publishers. If readers like and trust the magazine, they are more inclined to like and trust a product featured in a story.
What does Forbes stand for?
The term Forbes refers to a media and publishing company that was founded in the United States in 1917. The company provides daily news coverage on business, technology, financial markets, personal finance, sports, and a wide array of other topics.
Just because they work at a magazine doesn’t mean they have the remotest inclination to hear about your designs. If and WHEN this happens I will thank them for their response, and I will ask if there are other content ideas that I could possibly contribute to. I will ask if they would be kind enough to give me feedback on what they saw and how I could improve in the future as I truly value their insight. I feel that this part of ANY journey to reaching a goal is where people succeed or fail in the end. I don’t know how closely they look, but if they clicked on my IG profile I would want them to see that I am currently following them and their work. Meredith is the name of a massive media corporation that owns the magazine!
How to write the follow up pitch email
The easiest way to do this, in my opinion, is to make sure you are following these publications on social media. First, I watched videos and interviews with magazine editors to hear what they are looking for when someone pitches them to be featured in a magazine. Now that you understand how to get featured in a magazine, here a few reasons you should go forward.
- The follow up email is almost more important than the original.
- Once you do, you will be able to learn how to develop content based on stories that are exclusive.
- Giacomo Lee points out that it's not just a numbers game.
- If you approach them the right way, you may have a shot of getting published.
Find out the Get featured on 100+ articles criteria and send them everything they need. But amongst the many interesting insights, we were alarmed to discover that 86% of illustrators never approach blogs or magazines to feature their work. The survey didn't reveal anything further, so we can only assume people either don't have time, don't know how, or don't think they're good enough. Clayton says not to search for writers who have never heard of you and then send them a pitch. Not only will they not answer you, you'll never have the opportunity to get published with them again.
Alison Haigh on her unusual start in graphic design and why honesty is better for everyone in the creative industries
That way they’ll at least have name recognition if you decide to reach out and pitch yourself. For more of my best networking advice, check out this post. Getting placed in a feature is harder but definitely possible.
What kind of magazine is Forbes?
Forbes, American business magazine owned by Forbes, Inc. Published biweekly, it features original articles on finance, industry, investing, and marketing topics. Forbes also reports on related subjects such as technology, communications, science, and law.
These publications have niche audiences and communities that put the likes of Facebook to shame. If you’re reading this post, I’m guessing that you know the importance of good PR. Unfortunately, if you do not already have media/ reporter contacts, getting featured in magazines, on television and in other media outlets can be a bit of a challenge… UNLESS you do the following. When pitching journalists and editors, keep in mind that they are busy people, just like you.
You need to develop content that aligns with your target magazine’s voice. Reading some of their features before emailing your pitch will let you discover what writing style they want. It will also let you see what themes they feature – you can select a topic based on the direction they are taking in terms of content. I decided to let myself dream a little and put some good vibes out into the world with the hopes that one day, someday, this little dream of mine might come true. So in late February of 2022, I bought a couple magazines from the grocery store. American magazines that I could envision our home in one day.
